If so, pay attention to this newly built website, Journalism Enterprise.com. One of my regular visits for news about news is Paul Bradshaw’s Online Journalism Blog that covers from citizen journalism, blogging, podcasts, interactive storytelling, publishing to User Generated Content. Paul, a senior lecturer in Online Journalism and Magazines at Birmingham City University’s School of Media, launched Journalism Enterprise.com on 14 January as a sister site of OJB.
The site is all about journalism and money. He introduced it as follows: “Journalism Enterprise.com reviews websites that are attempting to make money from journalism in the new media age. That may be a mainstream organisation launching a new media spin-off, an internet startup looking to make millions, a non-profit news venture, or an entrepreneur setting up a solo project. In short, if they’re trying to make money from journalism - or launching a journalism project - we’ll cover it.”
Journalism Enterprise.com is such a community blog written by volunteer contributors from all over the world as OJB. Anyone who knows how to make money from journalism can join a team of bloggers to write about it. Ten commercial websites and online businesses related to journalism have so far been reviewed. Let’s have a quick look at some of them.
# 20Palabras.com
This is the first Argentine website with news produced for and read in mobile devices. A team of journalists selected to collaborate in the project feeds the service from any place where the news is happening (through palms, cellular telephones or laptops). In a few seconds and with only 20 words (20 Palabras) every journalist publishes the information on the instant. The “scattered staff” has currently more than 20 members. It is designed for those who do not have time to look around for news they need. The service is divided into eight areas of information, where the essence of a news story is transmitted, delivering the most relevant information to the users. Its instant communication and use of informal, succinct language reminds me of Twitter.
How is it going to make money? Through advertising. There is contact information for those who want to advertise in the texts.
# NewsTin
It provides multilingual news search. You can search, browse or read news by topics and not just by keywords. While browsing through the topic structure you can switch languages and have foreign-language stories translated in real time. For each article, its search engine is able to tell you what it’s about, who was mentioned, where it happened, etc.
Making money? NewsTin is more of a B2B taxonomy business than a consumer-oriented service provider. Most of its revenues come from its professional clients.
# Gnooze
The site describes itself as: “The day’s news, with funny voices, in about two minutes. Featuring Marta Costello, produced by Amazing Cosbars”. It is a daily news show. Marta is a blonde, pretty, funny and opinionated woman. Her show tackles the big news stories of the past 24 hours. ‘Tackles’ being the best word there: Marta goes from a calm, factual narrative to shouting and screaming her opinions at the camera.
Money? Advertising. Actually Gnooze is screaming out to be picked up by a television network.
Except for NewsTin, most ideas introduced by Journalism Enterprise.com are trying to make money through advertising. They are following the traditional(?) strategy of creating a site, increasing traffic and inviting adverts. This reflects the reality that the online media are still struggling for a business model different from advertisement. I wish that an innovative, unique idea appear on this site some day. Until then, I will keep monitoring it.
Monday, January 21, 2008
Want to Make Money from Journalism?
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